My copy drove $1,316,163 in revenue for PN Coaching across 2 launches

Client: Precision Nutrition, the world’s leading health coaching certification company, and consultant to elite sports organizations like the Seattle Seahawks and the San Antonio Spurs.

Goal: To increase revenue earned from Precision Nutrition’s direct to consumer $999/year coaching program.

Work done:

  • Collecting dozens of high-quality testimonials to feature in launch emails

  • New value and launch email sequences

  • New sales page, SMS, in-app, banner, and checkout copy

Results: Drove $1,316,163 in revenue for PN Coaching across 2 launches.

Marketing Asset Examples:

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CMA Exam Academy (emails, sales page)

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WODprep Academy (sales emails, VSL, sales page)